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Göteborgs universitets publikationer

Designing and managing the space for creativity. Artistic interventions for strategic development of an organization in resisting environment

Författare och institution:
Marja Soila-Wadman (Företagsekonomiska institutionen & Högskolan för design och konsthantverk); Oriana Haselwanter (Högskolan för design och konsthantverk)
Publicerad i:
2nd Cambridge Academic Design Management Conference, 4-5 September, 2013, University of Cambridge, UK, s. 19 pp.
Konferensbidrag, refereegranskat
Sammanfattning (abstract):
Creative interventions as a strategic tool in organizations have gained an increased interest with the hope to handle the complex, chaotic and interactional environments in the global competition. In this study we explore an organization which has involved an artist to facilitate a creative change in its working routines. The study is based on qualitative methods inspired by ethnography. Aesthetic perspective on organizations, design thinking and artistic intervention literature form the main theoretical frame. In the first phase of the two-year-long intervention project we have noticed a lot of problems depending on the differing business logics and the artistic logics, the artistic and designerly methods in practice have shown a lot of similarities.
Ämne (baseras på Högskoleverkets indelning av forskningsämnen):
Ekonomi och näringsliv
Creativity, Artistic interventions, Aesthetics, Design management, Design thinking, Strategy, Organizational development
Postens nummer:
Posten skapad:
2014-01-02 21:49
Posten ändrad:
2015-04-29 20:29

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